Why SEO is needed?
Search engines have become quite important in our daily lives. People do search about all kinds of things and products online. SEO helps in making any website appear prominently in search results. Most of the websites in the world get their maximum number of web traffic through search engines. Thus your customers are able to find and then buy your products and services easily. This way SEO helps in growth of your business! And all this costs you quite less than your traditional advertising spend.
If you are not selling any product and just want publicity for your cause even then SEO can help in sending tons of free traffic to your website thus spreading your commercial or non-commercial message. The great thing about SEO if that you do not need to keep spending lots of money for a long term. Cost of SEO is cheaper than the marketing or advertising cost for your services or products.
How we do it?
We at Convixer make it sure that your website appears prominently in search results. Our methodology involves doing proper research, analysis and then meticulous execution of the plan to ensure a very high ranking of your website for the keywords chosen.
Our website SEO services insure that your website remains on the top of the search result results. Search engines often change their algorithms. However, we make sure that your web pages always remain at the top of the search results.
Our methodology involves the following steps:
Website SEO Analysis:
First of all we do proper review of your website. We check how your website is performing in various search engines. We check if your site pages are crawled and indexed by the search engine spiders. In this step we analyze your code and identify possible spider stoppers in a website. These may include broken links, missing tags, complicated link structure and other subtle factors that may have been overlooked when the site was designed.
Goal Analysis
We analyze what are the goals of your website. Why have you come for SEO services? What do you expect to gain from your SEO campaign? Do you have practical search engine ranking targets that you would like to achieve?
It is important to have goals clearly defined in a SEO campaign. These goals can be in terms of an increase in revenue from organic search engine traffic, increase in ROI, increase in web traffic or just rankings for branding. We listen to you and understand your goals during this stage of the SEO process. Keeping your goals in perspective, we customize and present the best SEO strategy possible given the time-frame, resources and other practical constraints.
Competition Analysis
After finalizing your SEO goals we analyze your competitors. We do research on what the keywords competition have used to drive traffic to their websites. We can also determine SEO optimization techniques being employed and the segments being targeted actively on search engines. After this step, we will be able to tell you exactly what your competitor is doing and what you should do to beat them on search engines.
Keyword Identification
Many online businesses, despite having great search engine rankings, either do not get enough traffic to their site or do not convert enough visitors into customers. A major reason for this is because the keywords that they are targeting may not be the keywords that are being searched for on the search engines. Keyword identification is a very important part of SEO and includes researching keywords that not only get great traffic but also are most relevant to your business.
On Page Optimization
This is a very important aspect of the SEO. We optimize your website pages with regards to page titles, meta descriptions & meta keywords, H1 tags, link structures, images, body text, and other page elements. We ensure to make your web pages and content SEO friendly.
Building Incoming Links
Incoming links from respected website are a must for making your website appear in top search results. Good incoming links are often the difference between good rankings and great rankings. We plan your link building exercise according to your requirement and ensure thousands of incoming links from relevant websites. Our link popularity campaigns are human powered and completely manual.
We get you one way useful links by submitting your website to web directories, search engines and social bookmarking sites. Besides we also write articles and submit them for one-way links to your web pages. We also make Google and Yahoo sitemaps of your website for ensuring that all website pages are indexed by the search engines.
Monthly SEO report
We keep sending you monthly report of the work done in the current month along with website stats including:
- No of page hits per day.
- No of unique visitors per day.
- Main traffic sources.
- Traffic from major search engines.
- Major keywords from each search engine.
- Traffic from top 20 countries of the world.
- Traffic from top 20 cities around the world.
